he planning phase of your cookbook program is where all specific goals for the fundraising project are set. First, select five good Phase Leaders. These leaders will each be responsible for their part of the cookbook program. In your planning stage, you should set a goal of how much money you want to raise and how many cookbooks it will take to reach that goal.
Every Phase Leader should be awarded recognition when they finish their part of the program and their individual goal is met.
Goals to strive for and specific guidelines for the program will ensure success. All Phase Leaders and cookbook committee members should attend the planning stage meetings of your program.
- Recommended Planning Ideas:
- Decide how much money your group wants to earn.
- Decide how you want to use the profits from the cookbook sales.
- Determine the number of recipes to collect and the number of books to order to reach your dollar goal. Example...a.) Collect 300 recipes from friends and neighbors. b.) Order 400 cookbooks at $2.50 each. c.) Sell each book for a low $6.75 each. d.) Keep $4.25 profit on each book for a total of $1,700.00 profit on the 400 books. Of course, you can sell the cookbooks for any amount you wish, for even more profit.
- Set a firm date for your fundraising selling drive.
- Based on your selling date and Fundcraft’s average production time of 45 to 60 WORKING DAYS to complete the printing, completion dates should be set for each phase of your project.
- If your group decides to sell local merchant advertising, a Phase Leader for advertising should be appointed.
- Set weekly meeting dates for Phase Leaders and the Chairperson to report progress. Monthly meetings stretch your project out too long and interest is lost.
- A good way to handle money collected from advance cookbook and advertising sales is to open a special bank account for your program, with two signatures required for withdrawals. This is protection for the signers of the Contract Order Form and for your organization.
